Visual merchandising encompasses the way that you present product to grab the customer's attention. It can be specific promotional displays that introduce a new product or point attention to a ...

Long before digital ads and social media influencers shaped consumer behavior, storefront displays were already capturing ...

Skin products don't necessarily fall into the category of essential products for daily living, such as food and clothing. Visual merchandising can be an effective way to attract attention to skin care ...

The average viral trend lasts just five to 10 days before attention shifts. And with 42% of Gen Z consumers in the U.S.

Do you have an eye for attractive displays? How good are you at using colours, patterns, lighting and signage to draw people’s attention and increase sales? Have you tried adding a creative touch to ...

At a training base for visual merchandising in Guangzhou, the capital of Guangdong province, 19-year-old Li Chuyin, under the instruction of her coach, meticulously arranged various products along a ...

Visual merchandising (VM) is quite hard to explain. When I say that I work for a store or I name a fashion brand, people think I’m a sales assistant. So I say that I do styling in the store: we design ...

How often do you walk into a store just to browse, only to succumb to buying something? Rather than blame your own weak will, it’s easy to absolve yourself of responsibility and lay fault with the ...

This week Carolyn Alsop, consultant - retail at CVUK, tells you how to land a job as a worldwide visual merchandiser for a fashion retailer.

To provide a world-class shopping experience to our customers by creating visual displays with high impact and using the store as a marketing vehicle, thereby creating sales Create visual displays in ...