Seemingly every fast-food restaurant has a loyalty program and corresponding app. The reasons are simple: Customers use them in droves and help drive business. The use of restaurant loyalty programs ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

While 2023 was the year of the loyalty program, 2024 was the year that restaurant operators perfected the loyalty program for the modern customer. Most major foodservice brands have launched digital ...

GoTab has acquired Fishbowl, adding one of the restaurant industry’s longest-running guest marketing and loyalty platforms to ...

Steakhouse fans will appreciate this free loyalty program! When you sign up, you’ll automatically be eligible to enjoy a Free Bloomin’ Onion on your next visit and a free birthday dessert on your ...

Restaurant loyalty programs need an overhaul. Independents often have a tough time competing with giants and Blackbird aims to level the playing field.

For years, restaurant loyalty programs were largely transactional. Guests earned points, accumulated rewards and redeemed ...

As inflation continues to rise, restaurant operators are feeling the pinch with increased costs. At the same time, consumers are thinking more carefully about where they go out to eat as they cut down ...

Gen Z isn't just signing up for restaurant loyalty programs. They're raising the bar for how those programs have to work. By 2024, nearly half of all new loyalty program signups came from Gen Z as the ...

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...