Photo provided to chinadaily.com.cn] Chinese mobile application companies are recalibrating their global expansion strategies ...
AppsFlyer is building a marketplace so advertisers can share user-level data with third-party vendors without, well, actually sharing any user-level data with third-party vendors. The marketplace, ...
The deal would have valued AppsFlyer at around $1.9 billion. AppsFlyer’s board ultimately rejected the revised proposal after reviewing the terms with Goldman Sachs. Marketing analytics firm AppsFlyer ...
AppsFlyer's Edik Mitelman and Adam Smart spoke on stage at PGC London 2026. They discussed discovering users' spending habits outside of games, and the legality of doing so. AppsFlyer representatives ...
SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer today released the 2025 edition of its State of Creative Optimization report, an extensive analysis of creative performance trends and emotional drivers ...
AppsFlyer just closed its second acquisition in less than one month. On Tuesday, AppsFlyer acquired oolo, an AI-powered user acquisition and monetization platform that automatically analyzes live app ...